LegeKæden POS & instore

graphic design & layout

Throughout 2016 I designed a few packages of POS and instore material for the LegeKæden stores.

Most of them were made in conjunction with an upcoming catalog and carried over the style and theme from the corresponding catalog. Some others were made to highlight and advertise for an upcoming event in the stores nation-wide.

Role:

Graphic Designer

Client:

LegeKæden

Where:

Kid:vertising Agency

When:

2016

Christmas

The biggest package of the year which included:

1 window streamer at 60×60 cm, 2 x round instore signs at 30×30 cm, 2 x different display posters at 50×70 cm, 3 x A3 instore posters, 1 x A6 postcard with print on both sides and finally a 1/2 page customizable newspaper ad at 266×180 mm.

Halloween

The halloween themed package included:

1 window streamer at 60×60 cm, 1 x round instore signs at 30×30 cm, 1 x display poster at 50×70 cm, 1 x A3 instore poster, a 1/2 page customizable newspaper ad at 266×180 mm and 2 x customizable price signs templates in A5 and A4 sizes.

Birthday

The birthday themed package included:

1 window streamer at 60×60 cm, 2 x round instore signs at 30×30 cm, 2 x display posters at 50×70 cm, 2 x A3 instore poster, a 1/2 page customizable newspaper ad at 266×180 mm and a whole bunch of price signs in A5 size.

“Pilfinger Dage”

The “Pilfinger Dage” themed package was the standout, as it wasn’t based on any catalog put rather an upcoming event at the stores. It included:

1 window streamer at 60×60 cm, 2 x square instore signs at 30×30 cm, 1 x display poster at 50×70 cm, 1 x A3 instore poster and a 1/2 page customizable newspaper ad at 266×180 mm.

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